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Direct Response Marketing

Response Magazine is the leading publication in direct response marketing.


Article
Hanging Around the Home   1 Mar, 2009

The country is in a recession and all households are cutting back on travel and entertainment...More>>

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Buy.com Grows Up in a Hurry   1 Mar, 2009

Aliso Viejo, Calif.-based Buy.com officially launched as a hi-tech E-tailer in November 1997 with...More>>

Article
DR Radio Media Billings Continue Slide With a 21.4-Percent Drop in 3Q 2008   1 Mar, 2009

Third-quarter 2008 DR radio media billings from TNS Media Intelligence (TNSMI) didn't buck the...More>>

Article
Still Wondering About DR? Ask the True Believers in Housewares   1 Mar, 2009

The history of the housewares market in the direct response marketing field is, perhaps, longer and...More>>

Article
Jacqueline's Journal   25 Feb, 2009

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Article
Jacqueline's Journal   18 Feb, 2009

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News
Awards Shows Steal Viewers From Cable News Outlets   11 Feb, 2009

The film, television and music academies, societies and guilds convene every January and February...More>>

Article
Jacqueline's Journal   11 Feb, 2009

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Article
Jacqueline's Journal   4 Feb, 2009

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IMS Vertical Category DRTV Cable Rankings   1 Feb, 2009

IMS Vertical Category DRTV Cable RankingsMore>>





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