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Direct Response Marketing

Response Magazine is the leading publication in direct response marketing.


News
Dish Network Wins Temporary Stay Against TiVo   10 Jun, 2009

ENGLEWOOD, N.J. - A U.S. district Court in Texarkana, Texas, issued a temporary stay in Dish...More>>

News
Marketers See Great Opportunities in New iPhone   10 Jun, 2009

SAN FRANCISCO - At the Apple Worldwide Developers Conference this week, Apple representatives...More>>

News
P&G Increases Quarterly Digital Spend by 18 Percent   10 Jun, 2009

BATAVIA, Ohio - Although TNS Media Intelligence reports that Procter & Gamble (P&G) cut its U.S....More>>

News
Internet Advertising Reaches $5.5 Billion in First Quarter   10 Jun, 2009

NEW YORK - Internet advertising revenue reached $5.5 billion in the United States for the first...More>>

Article
Jacqueline's Journal   10 Jun, 2009

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Article
Jacqueline's Journal   3 Jun, 2009

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IMS Vertical Category DRTV Cable Rankings   1 Jun, 2009

IMS Vertical Category DRTV Cable RankingsMore>>

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Jordan Whitney's Program Rankings   1 Jun, 2009

Jordan Whitney's Program RankingsMore>>

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Is Online Video Living Up to the Hype?   1 Jun, 2009

Members of Response's Editorial Advisory Board see a possibly breathtaking medium for direct...More>>

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DTC Side Effects Include a Risk of State and Federal Crackdowns   1 Jun, 2009

For the first time in direct-to-consumer (DTC) pharmaceuticals marketing, the U.S. Food & Drug...More>>





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