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Direct Response Marketing

Response Magazine is the leading publication in direct response marketing.


News
AMC Proceeds With Targeted TV   18 Jun, 2009

NEW YORK - Rainbow Media's AMC network is entering a new phase of testing for its Audience Identity...More>>

News
Digital TV Transition Relatively Smooth, Working Out Kinks   18 Jun, 2009

WASHINGTON - The nationwide switch of all television signal transmissions from analog to digital...More>>

Article
Jacqueline's Journal   18 Jun, 2009

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News
Online Video Viewing Up 16 Percent in April   10 Jun, 2009

RESTON, Va. - According to results of a recent study conducted by comScore's Video Metric service,...More>>

News
Dish Network Wins Temporary Stay Against TiVo   10 Jun, 2009

ENGLEWOOD, N.J. - A U.S. district Court in Texarkana, Texas, issued a temporary stay in Dish...More>>

News
Marketers See Great Opportunities in New iPhone   10 Jun, 2009

SAN FRANCISCO - At the Apple Worldwide Developers Conference this week, Apple representatives...More>>

News
P&G Increases Quarterly Digital Spend by 18 Percent   10 Jun, 2009

BATAVIA, Ohio - Although TNS Media Intelligence reports that Procter & Gamble (P&G) cut its U.S....More>>

News
Internet Advertising Reaches $5.5 Billion in First Quarter   10 Jun, 2009

NEW YORK - Internet advertising revenue reached $5.5 billion in the United States for the first...More>>

Article
Jacqueline's Journal   10 Jun, 2009

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Article
Jacqueline's Journal   3 Jun, 2009

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