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Direct Response Marketing

Response Magazine is the leading publication in direct response marketing.


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Retail Resurgence   16 Sep, 2010

Asked during Response Expo 2010 in May what his biggest accomplishment of the past year was,...More>>

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From Shelves to Screens   16 Sep, 2010

No two retailers may ever be exactly the same, but there is one space an increasing amount are...More>>

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Heading Up the DR Fan Club   16 Sep, 2010

More and more companies are heading down the direct response avenue. It makes so much sense,...More>>

News
Jackie's Journal Sept. 15, 2010   15 Sep, 2010

Jackie's Journal Sept. 15, 2010More>>

News
Jackie's Journal Sept. 8, 2010   7 Sep, 2010

Jackie's Journal Sept. 8, 2010More>>

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Jackie's Journal Sept. 1, 2010   31 Aug, 2010

Jackie's Journal Sept. 1, 2010More>>

News
Jackie's Journal Aug. 25, 2010   25 Aug, 2010

Jackie's Journal Aug. 25, 2010More>>

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Guest Opinion: Dealing With the Devil — An Inventor’s Mindset   17 Aug, 2010

I would never recommend anyone associate with the devil. But in this piece, it is merely a...More>>

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Legal Review: Post-Transaction and Negative Option Marketing: What’s Next For Marketers   17 Aug, 2010

The first half of 2010 presented marketers who engage in post-transaction and negative option...More>>

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Support Services: Controlling Communication to Reduce Chargebacks Exposure   17 Aug, 2010

Direct response marketers and continuity shippers face unique challenges in effectively managing...More>>





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