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News
Senators Propose Prescription Drug Advertising Tax   28 Oct, 2009

WASHINGTON – U.S. Senators Al Franken (D-Minn.), Sherrod Brown (D-Ohio) and Sheldon Whitehouse...More>>

Article
Jacqueline's Journal   28 Oct, 2009

Jacqueline's JournalMore>>

News
Glimmer of Hope for Upturn in Media Spending Forecast   21 Oct, 2009

NEW YORK – Several retailers, including Google and Gap, have announced that their advertising and...More>>

News
Online Coupons to Rise in Holiday Season   21 Oct, 2009

NEW YORK – According to the Second Annual Benchmark Survey on Consumer Coupon Behavior, 45...More>>

News
Increase in Online Shopping This Holiday Season   21 Oct, 2009

PETALUMA, Calif. – Results from the 2009 Mindset of a Multi-Channel Shopper Survey report that 55...More>>

News
Direct Marketing Increases Share of Ad Spend   21 Oct, 2009

NEW YORK – Direct marketing spending makes up 54.3 percent of all total ad expenditures, up from...More>>

News
DMA Completes Board Elections During San Diego Event   21 Oct, 2009

SAN DIEGO – The Direct Marketing Association (DMA) named its 2010 board officers during this...More>>

Article
Jacqueline's Journal   21 Oct, 2009

Jacqueline's JournalMore>>

News
Consumers Using Social Media to Navigate   14 Oct, 2009

DENMARK, Sweden – Almost 20 percent of consumers online using social media use these networks as...More>>

News
New Valpak App Offers Mobile Coupons   14 Oct, 2009

LARGO, Florida – Direct mail coupon company Valpak launched an iPhone and iPod Touch campaign...More>>





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