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Direct Response Marketing

Response Magazine is the leading publication in direct response marketing.


Article
Field Reports - September 2011 Issue   1 Sep, 2011

DUSSELDORF, Germany — QVC Germany celebrates its 15th year in 2011 and the company continues to...More>>

File
Jordan Whitney's Program Rankings   1 Sep, 2011

Jordan Whitney's Program Rankings - September 2011More>>

Article
Editor’s Note: In Less Than 2 Decades, DR Rises to the Top of the Marketing World   1 Sep, 2011

Next month marks the first issue of Response’s 20th year in publication. Having been here for...More>>

News
Jackie's Journal Aug. 31, 2011   30 Aug, 2011

Jackie's Journal Aug. 31, 2011More>>

News
Jackie's Journal Aug. 24, 2011   23 Aug, 2011

Jackie's Journal Aug. 24, 2011More>>

News
Jackie's Journal Aug. 17, 2011   16 Aug, 2011

Jackie's Journal Aug. 17, 2011More>>

General Info
DRMA Spotlight Koeppel Direct   15 Aug, 2011

Video Interview of Koeppel Direct for the August DRMA SpotlightMore>>

News
Jackie's Journal Aug. 10, 2011   10 Aug, 2011

Jackie's Journal Aug. 10, 2011More>>

Article
Field Reports - August 2011 Issue   1 Aug, 2011

Field Reports - August 2011 IssueMore>>

Article
DRMA Spotlight: Koeppel Direct Puts Drive-to-Web on the 'MAPP'   1 Aug, 2011

When Peter Koeppel, president of Koeppel Direct, founded the DR mediabuying agency in 1995, one of...More>>





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