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Response Magazine is the leading publication in direct response marketing.

News Corner August 5, 2015   5 Aug, 2015

News bites from Hawthorne Direct, Visaya and more.More>>

AT&T: FCC Should ‘Recognize Its Error’ Over Throttling   5 Aug, 2015

WASHINGTON – AT&T says in a recent regulatory filling that the Federal Communications...More>>

TV Everywhere Viewing Up, but Still Tough to Access   5 Aug, 2015

LOS ANGELES – Cable and satellite companies have done a poor job of rolling out TV Everywhere...More>>

Streaming TV Viewing Tops One-Quarter of Time Spent Watching Programming   5 Aug, 2015

NEW YORK – Digital streaming now represents more than one-quarter of time spent watching TV,...More>>

Mobile Payments Could Rise Due to EMV   5 Aug, 2015

NEW YORK – Mobile payments could get a shot in the arm with the new liability standard EMV...More>>

Madison Ave. Moves $2 Billion From Traditional Media   5 Aug, 2015

NEW YORK – Madison Avenue boosted its spending in digital media by $3 billion during a nine-month...More>>

News Corner July 29, 2015   29 Jul, 2015

News bites from Cannella Response Television, Hawthorne Direct and more.More>>

BBB: Euro-Pro Should Slow Its 5-Star Roll   29 Jul, 2015

ARLINGTON, Va. – The Better Business Bureau’s (BBB) National Advertising Division (NAD) has...More>>

Comcast Shipping 30,000 X1 Boxes Per Day   29 Jul, 2015

PHILADELPHIA – Comcast reports it is shipping about 30,000 X1 boxes (its in-home entertainment...More>>

Senators: FCC Should Restrict Behavioral Advertising   29 Jul, 2015

WASHINGTON – Democratic Lawmakers sent a letter to the Federal Communications Commission (FCC),...More>>

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