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Response Magazine is the leading publication in direct response marketing.

News Corner May 20, 2015   20 May, 2015

News bites from, a2b Fulfillment and more.More>>

Mobile Shoppers Buy Before and After Work    20 May, 2015

SAN FRANCISCO – Mobile shoppers buy most often in the hourse before and after work, says a new...More>>

Walmart to Offer ‘Amazon-Prime-Like’ Online Shipping   20 May, 2015

BENTONVILLE, Ark. – Wal-Mart Stores Inc. is borrowing a page from Amazon’s playbook by testing...More>>

Turner’s ‘Data Cloud’ to Power Digital Ad Campaigns   20 May, 2015

ATLANTA – Turner Broadcasting is launching Turner Data Cloud, which will offer marketers and...More>>

Netflix, Etsy, Tumblr Defending Net Neutrality Rules   20 May, 2015

WASHINGTON – Netflix, Etsy, Kickstarter and others are asking the Washington, D.C., Circuit Court...More>>

1Q 2015 Marks Weakest Pay TV Subscriber Add Results in a Decade   20 May, 2015

DURHAM, N.H. – The top 13 pay TV providers in the U.S. – roughly 95 percent of the market –...More>>

News Corner May 13, 2015   13 May, 2015

News bites from CoreMedia Systems, Thane Direct and more.More>>

Nielsen Launches Multi-Touch Attribution Offering   13 May, 2015

NEW YORK – Nielsen has partnered with Krux, a data management platform (DMP), to offer...More>>

Syndicated Shows Claiming More Viewers   13 May, 2015

NEW YORK – If you’re looking for eyeballs, try syndicated TV. Nielsen reports several gains in...More>>

Upfront 2015: TV Networks to Face Pressure on Ad Prices   13 May, 2015

NEW YORK – Insiders say the upfront marketplace that started Monday may be one of the most...More>>

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