Listing | Response Magazine

Log in

Print Email

Response Magazine > Cover Story

Cover Story

Marketing industry cover stories and news.

	Article Beauty's on the Inside at Sephora 1 Apr, 2009 It is no surprise that one of America's top selling beauty and personal care retailers was...More>>
	Article Buy.com Grows Up in a Hurry 1 Mar, 2009 Aliso Viejo, Calif.-based Buy.com officially launched as a hi-tech E-tailer in November 1997 with...More>>
	Article DR Gives AccuQuote Life 1 Feb, 2009 "Direct response fuels us, says Sean Cheyney, vice president of marketing and business development...More>>
	Article InterContinental Makes Customers a Priority - Worldwide 1 Jan, 2009 "The challenge with any loyalty program is marketing the intangible, says Ken Bott, Atlanta-based...More>>
	Article Do We Have a Bidder? Google TV Ads Wants You 1 Dec, 2008 If there's a way to put it graphically, I'd say it's best described as Google â™¥...More>>
	Article Tree.com Climbs to New Heights 1 Nov, 2008 When you bring the discipline and the metrics of direct response marketing to a big brand, it's a...More>>
	Article A New Shine for Eagle One 1 Oct, 2008 "With Eagle One, which had low brand awareness, direct response TV was a very efficient way to...More>>
	Article Hyundai's Super Mobile Sunday 1 Sep, 2008 The bottom line for direct response is to integrate it, says Eric d'Ablaing, Internet...More>>
	Article J.G. Wentworth's Direct Response Aria 1 Aug, 2008 "I think there's a new genre of advertising - direct branding - that companies like ours are...More>>
	Article Nokia Puts DR in Your Pocket 1 Jul, 2008 When asked why mobile marketing will become an important part of any direct response marketer's...More>>

Connect With Us!

DOWNLOAD RESPONSE DIRECT APP

Digital Edition

DR Market Research

©2013 Questex Media Group LLC. All rights reserved. Reproduction in whole or in part is prohibited. Please send any technical comments or questions to our webmaster. Contact Us | Terms of Use | Privacy Policy |