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Response's Haire Co-Hosts AMA Webinar; Webcast Recording Available Online   9 Apr, 2009

SANTA ANA, Calif. - Response Editor-in-Chief Thomas Haire co-hosted a Webinar for the American...More>>

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Yahoo! and CBS Create Network Programming Partnership   11 Jun, 2008

SUNNYVALE, Calif. - CBS Interactive joins up with Yahoo!, making the online company the newest...More>>

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Report: Direct Marketing Accounts Tops 50% of Total Advertising   24 Oct, 2007

CHICAGO - Despite a slowing U.S. economy, growth has been predicted in direct response sales,...More>>

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Wal-Mart Selects New Ad Agencies for its Account   17 Jan, 2007

BENTONVILLE, Ark. - Wal-Mart has once again selected a new advertising agency to handle its...More>>

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HSN Pulls the Plug on America's Store   10 Jan, 2007

ST. PETERSBURG, Fla. - The Home Shopping Network (HSN) has decided to cancel its sister station,...More>>

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Courtney's Corner, November 21, 2006   21 Nov, 2006

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Who Is Scrooge in HSN-QVC Fight Over 'Christmas in July' Slogan?"   31 May, 2006

WEST CHESTER, Pa. and ST. PETERSBURG, Fla. ? If you Google the phrase ?Christmas in July,? you?d...More>>

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Tribune Stations May Be on the Block After Stock Buy-Back   31 May, 2006

CHICAGO ? Media giant Tribune Co. announced Tuesday that it plans to buy nearly a quarter of its...More>>

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Political TV Ad Revenue Expected to Reach $22 Billion in 2006"   31 May, 2006

NEW YORK ? Brandweek.com reports that revenue from political television advertising will increase...More>>

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Shop At Home, We Hardly Knew Ye   31 May, 2006

CINCINNATI ? E.W. Scripps Co., the media giant parent company of such cable networks as Food...More>>





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