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Marketer of the Year Spotlight: Thane Direct Continues to Expand Worldwide Power   1 Dec, 2009

In its October issue, Response announced and spotlighted the three finalists and winner of the...More>>

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Response This Week, November 11, 2009   11 Nov, 2009

November 11, 2009More>>

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Lacoste Launches First All Digital Campaign   5 Nov, 2009

NEW YORK – Fashion brand Lacoste will launch its first ever all digital marketing campaign in the...More>>

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Kellogg Sees Benefits of 17% Ad Increase   5 Nov, 2009

CHICAGO – Kellogg Co.’s earnings per share grew 5 percent in the third quarter, partly due to...More>>

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Kohl’s Makes Holiday Marketing Push    5 Nov, 2009

MENOMONEE FALLS, Wis. – Kohl’s Department Stores launched a holiday 2009 marketing campaign,...More>>

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Mid-Sized and B2B Firms Struggle to Improve Marketing Measurement   5 Nov, 2009

BOSTON – Mid-sized firms and B2B companies are having the hardest time improving their marketing...More>>

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Shin Arrested for Embezzlement, Likely Tied to LG Technologies Suit   5 Nov, 2009

TEMECULA, Calif. – Former LG Technologies (LG) business development leader Edward Shin was...More>>

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Response This Week, November 4, 2009   4 Nov, 2009

TEMECULA, Calif. – Former LG Technologies (LG) business development leader Edward Shin was...More>>

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Web Could Be Bright Spot for Holiday Sales   28 Oct, 2009

NEW YORK – Online retailers are gearing up offers of better deals and customer service to try and...More>>

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Almost Half of Cell Phone Users Open to Mobile Retail Alerts   28 Oct, 2009

NEW YORK – According to a 1020 Placecast and Harris Interactive survey, Americans are ready and...More>>





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