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Multiple Screens Make Consumers Jugglers: Google Study    5 Sep, 2012

MOUNTAIN VIEW, Calif. – Picture the average consumer juggling a computer, a smartphone, a tablet...More>>

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Barnes & Noble Study: TV Ads Making an ‘A’    5 Sep, 2012

NEW YORK – TV ads remain a valuable way to reach college students, according to the 2012 Barnes &...More>>

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Google Ends Five-Year Quest to Sell TV Ads   5 Sep, 2012

MOUNTAIN VIEW, Calif. – Google has bowed out of its online marketplace for TV ads. Instead...More>>

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FTC: ‘Your Baby Can Read’ Deceptive   5 Sep, 2012

WASHINGTON – The Federal Trade Commission (FTC) continues its war on alleged deception, this time...More>>

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Consumers Prefer Ad-Supported Content, Survey Says   29 Aug, 2012

REDWOOD CITY, Calif. – A new survey has found that for streamed short-form content and TV shows,...More>>

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IPTV Pushes For Multiscreen Viewing   29 Aug, 2012

CAMPBELL, Calif. – A new survey says that Internet Protocol TV (IPTV) companies delivering TV and...More>>

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Report Finds TV Viewers More Distracted   29 Aug, 2012

GLASGOW – The good news: Nearly half of all 16-to-24-year-olds discuss what they watch on TV. The...More>>

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FTC Cracks Down on Collecting Kids’ Data   29 Aug, 2012

WASHINGTON – Some big-name companies are in hot water, accused of unlawfully using children to...More>>

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FTC Flexes Muscle on Ab Circle Pro   29 Aug, 2012

WASHINGTON – Even though many thousands bought the Ab Circle Pro exercise tool, the Federal Trade...More>>

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Marketers Tap Social, Mobile and Video More, but ROI Concerns Exist   22 Aug, 2012

NEW YORK – The Association of National Advertisers’ (ANA) 2012 Digital and Social Media Survey...More>>





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