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CMOs and CIOs Seek Customer Centricity via Big Data   29 May, 2013

CHICAGO – A new study says 80 percent of marketers and 88 percent of information technology (IT)...More>>

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Consumers Using Tablets Rather Than Phones to Buy   22 May, 2013

CAMBRIDGE, Mass. – About one-third of U.S. tablet owners have bought items on their devices,...More>>

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Nielsen’s Slow Shift to the Web Hinders TV Networks   22 May, 2013

NEW YORK – Media and ad execs are growing impatient with Nielsen, saying the measuring giant is...More>>

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Commerce Dept.: Web Shoppers Spent $58 Billion in 1Q 2013   22 May, 2013

WASHINGTON – U.S. E-commerce sales totaled $58 billion in the first quarter of 2013, a...More>>

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DMA: 2013 Holds Growth for Data-Driven Marketing Media   22 May, 2013

NEW YORK – The Direct Marketing Association’s (DMA) quarterly business review for first-quarter...More>>

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Oreck Founder Blames VCs for Company’s Failings   22 May, 2013

NASHVILLE, Tenn. – Response Magazine reported in last week’s edition of Response This Week that...More>>

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Mobile Video Growth Attracting Advertisers   15 May, 2013

NEW YORK – Video advertising on mobile devices is getting more viewers, and advertisers are...More>>

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YouTube Selling Subscriptions   15 May, 2013

SAN MATEO, Calif. – YouTube launched a pilot program last week for “a small group of...More>>

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White House: Wong Is Right Choice for Internet Privacy Post   15 May, 2013

WASHINGTON – President Barack Obama has chosen Nicole Wong as a senior adviser to Todd Park, the...More>>

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Online Sales Tax Bill Faces Tough Test in House   15 May, 2013

WASHINGTON – The online sales tax bill (The Marketplace Fairness Act) that sailed relatively...More>>





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