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FTC to Study Native Advertising in December   25 Sep, 2013

WASHINGTON – The Federal Trade Commission (FTC) says that in its first workshop on native...More>>

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KSL Ex-CEO Cohen Starts New Media Shop   25 Sep, 2013

WOODLAND HILLS, Calif. – Hank Cohen, former CEO of the bankrupt independent media shop KSL Media...More>>

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Judge to Keep ‘Tight Leash’ on Trudeau    25 Sep, 2013

CHICAGO – On September 18, U.S. District Judge Robert Gettleman sent infomercial pitchman Kevin...More>>

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DAA Leaves W3C; Do-Not-Track on Life Support   25 Sep, 2013

NEW YORK – The World Wide Web Consortium’s (W3C) Tracking Protection Working Group, the cluster...More>>

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Euro-Pro Wins Fifth Annual DRMA Marketer of the Year Award   25 Sep, 2013

LAS VEGAS – Euro-Pro LLC won the fifth annual Direct Response Marketing Alliance (DRMA) Marketer...More>>

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Disney Positive on Retrans Fee, Pay-TV Alternatives   18 Sep, 2013

MONTEREY, Calif. – Revenues from retransmission revenues could surpass $3 billion in 2013, says...More>>

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Traditional Ad Spend Falling, Digital Rising   18 Sep, 2013

DURHAM, N.C. – Spending on traditional advertising – non-Web or other digital channels – will...More>>

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Streaming TV Engaging Viewers   18 Sep, 2013

MOUNTAIN VIEW, Calif. – Those streaming content to their TV – using a smart TV, set-top box,...More>>

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Web Video Viewership Still Low Amid Heavy Ad Spend   18 Sep, 2013

NEW YORK – Nielsen reports Web video accounts for just 2.3 percent of total TV viewing, which...More>>

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KSL Bankruptcy Clouded by Alleged Embezzling   18 Sep, 2013

LOS ANGELES – The closing of independent media agency KSL Media, which had a strong footprint in...More>>





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