WEST PALM BEACH, Fla. – The South Florida Sun Sentinel reports that the president of Business...More>>

LAS VEGAS – On Monday, the Direct Marketing Association (DMA) announced it is launching a new...More>>

NEW YORK – As annoying as they are, political ads do have an upside: they’re adding some muscle...More>>

WASHINGTON – When Senator John D. Rockefeller IV (D-WV) announced last week that he had opened an...More>>

LOS ANGELES – Print ads took a futuristic turn earlier this month when the Oct. 5 edition of...More>>

NEW YORK – To shed light on exactly how social shopping actually works, OpenSky.com is launching...More>>

WASHINGTON – The long-awaited final version of the Federal Trade Commission’s (FTC) Green...More>>

NEW YORK – Advertising industry leaders continue to reject charges that they no longer back a...More>>

WASHINGTON – The Federal Trade Commission (FTC) has announced marketers can expect an update to...More>>

REDWOOD CITY, Calif. – An ad effectiveness study has found that ad clutter, creative content and...More>>