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Video Ads 38% Higher Than Cable TV Ads In ’13    2 Apr, 2014

TARRYTOWN, N.Y. – The average cost-per-thousand (CPM) for an in-stream online video ad in 2013...More>>

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Social Media Driving Traffic to Retail Sites   2 Apr, 2014

NEW YORK – Amazon.com should be extra thankful for social media. A new report from Experian...More>>

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More Ad Lawsuits Possible After Supreme Court Decision   2 Apr, 2014

WASHINGTON – A Supreme Court decision last week could mean more false-advertising lawsuits.More>>

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Report: DISH Talks Merger With DirecTV   2 Apr, 2014

ENGLEWOOD, Colo. – Bloomberg News reports that DISH Network Chairman Charlie Ergen has talked to...More>>

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DR Prices May Rise as Cable Sells to Branders in Upfronts   2 Apr, 2014

LOS ANGELES – Direct response marketers may have to dig a little deeper into their already tapped...More>>

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NAB Alleges Interconnects Collusion    26 Mar, 2014

WASHINGTON, D.C. – The National Association of Broadcasters (NAB) is alleging that local market...More>>

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Subscribers Leave Pay, Cable TV, Join Satellite TV   26 Mar, 2014

ARLINGTON, Va. – Last year will go down as a blah year for U.S. TV providers, says SNL Kagan.More>>

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Analyst: Gross Disparity In Online Video Ratings   26 Mar, 2014

NEW YORK – A Wall Street analyst says there is “gross disparity” in online video ratings and...More>>

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Liodice: Digital Media is Least Accountable   26 Mar, 2014

LOS ANGELES – Bob Liodice, president and CEO of the Association of National Advertisers (ANA),...More>>

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Comcast Caught in Crossfire as Netflix Calls for Stronger Net Neutrality Rules   26 Mar, 2014

LOS GATOS, Calif. – In a blog post last week, Netflix CEO Reed Hastings shared a strongly-worded...More>>





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