| Fake Apple Stores Highlight Importance of Anti-Counterfeiting Strategies
1 Aug, 2011
Article By: Elissa Brockbank Reese, Roger A. Colaizzi, Jeffrey D. Knowles The war against counterfeiting is a global one, and nothing makes the point more clearly than the...More>> |
| FTC 'Buzz' Saws Google – Why Privacy Policy Compliance Matters
1 Aug, 2011
Article By: Jeffrey Richter, Arthur Yoon What can happen when an advertiser fails to follow its own privacy policy with regard to the ways...More>> |
| FTC Now Demands 'Unconditional Surrender' in Settlements
1 Aug, 2011
Article By: William I. Rothbard The financial consequences for DR marketers becoming Federal Trade Commission (FTC) defendants have...More>> |
| Kim Kardashian Sues TV Commercial for Violating Her Right of Publicity
1 Aug, 2011
Article By: Gregory J. Sater Reality TV celebrity Kim Kardashian has filed suit against Old Navy over a TV commercial she says...More>> |
| The Key Elements of an Endorsement Agreement
11 Jul, 2011
Article By: Cathy Polisoto, Jeffrey Richter The Federal Trade Commission's (FTC) "Guides Concerning the Use of Endorsements and Testimonials in...More>> |
| Say Hello to America's New Consumer Financial Cop
11 Jul, 2011
Article By: William I. Rothbard On July 21, sellers of consumer financial services will be answering to a new sheriff. On that day,...More>> |
| Finally, Some Good News on the Class Action Front
11 Jul, 2011
Article By: Gregory J. Sater Those of us who live in the legal trenches of direct response advertising litigation, and who fret...More>> |
| FTC Takes Aim at Consumer Testimonialists
11 Jul, 2011
Article By: Linda A. Goldstein On May 13, the Federal Trade Commission (FTC) and the Colorado Attorney General filed a joint...More>> |
| Historic Change to Domain Name System has Broad Implications for Brands
11 Jul, 2011
Article By: Janet F. Satterthwaite, Jeffrey Knowles The organization that governs the Web's Domain Name System, ICANN, voted recently to launch the...More>> |
| Pay Phony Product Reviewers First, Then Pay FTC Later
6 Jun, 2011
Article By: William I. Rothbard Advertisers now can know with confidence there is a costly toll to pay to the Federal Trade...More>> |
