| FTC Maintains Attention on Online Endorsers
7 Feb, 2012
Article By: Gregory J. Sater Under the Federal Trade Commission's (FTC) Endorsement and Testimonial Guidelines, the FTC will...More>> |
| No Harm, No Foul: Court Dismisses LinkedIn User's Claims of Wrongful Disclosures
7 Feb, 2012
Article By: Arthur Yoon, Jeffrey Richter LinkedIn Corp. successfully argued for the dismissal of a class action lawsuit – Low v. LinkedIn...More>> |
| In Big Win for Business, Supreme Court Upholds Mandatory Arbitration
7 Feb, 2012
Article By: William I. Rothbard Direct response marketers are under assault not only from the Federal Trade Commission (FTC) but...More>> |
| Know the Rules Before Working With Non-Profits
10 Jan, 2012
Article By: Jeffrey D. Knowles, Jonathan L. Pompan For-profit marketers and charitable organizations increasingly work together, and these...More>> |
| Exposing Naked Juice
10 Jan, 2012
Article By: Jeffrey Richter, Cathy Polisoto Is your product labeled or advertised as "All Natural" or some variation thereof? Determining...More>> |
| Will the New CFPB Even Crawl?
10 Jan, 2012
Article By: William I. Rothbard Last July, the new Consumer Financial Protection Bureau (CFPB), conceived by Congress in the...More>> |
| FTC Wins Round 3 in Lane Labs Battle
10 Jan, 2012
Article By: Linda A. Goldstein The Federal Trade Commission (FTC) has won a third and decisive round in its ongoing battle with...More>> |
| What the FTC's Facebook Privacy Settlement Means for Marketers
6 Dec, 2011
Article By: Linda A. Goldstein The Federal Trade Commission (FTC) recently announced a major settlement with Facebook resolving...More>> |
| Nutella Case Another Example of California's Tough Class Action Laws
6 Dec, 2011
Article By: Gregory J. Sater As discussed in previous DRMA Voice articles, California has become a battleground state for...More>> |
| FTC Stomps on Reebok: Beware of Overhyped Health-Related Advertising Claims
6 Dec, 2011
Article By: Arthur Yoon, Jeffrey Richter The Federal Trade Commission (FTC) recently announced that athletic shoemaker Reebok International...More>> |