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FTC Takes a New S‘Pin’ on Its Testimonial and Endorsement Guides     8 Apr, 2014

Article By: Linda A. Goldstein

Since the Federal Trade Commission (FTC) issued its latest Endorsement and Testimonial Guides in...More>>

FTC Settlements: ‘Ability to Pay,’ as Amended (or Repealed?)     8 Apr, 2014

Article By: William I. Rothbard

For anyone who reads this column or otherwise has followed the Federal Trade Commission (FTC) under...More>>

Trader Joe’s Settles ‘All Natural’ Class Action Challenge     4 Mar, 2014

Article By: John Waller, Jeffrey Richter

In another sign that private plaintiffs continue to pursue consumer-oriented claims that regulatory...More>>

Apple Settles With FTC for $32.5 Million     4 Mar, 2014

Article By: Linda A. Goldstein

Last month, the Federal Trade Commission (FTC) announced a major settlement with Apple stemming...More>>

Living Vicariously — and Dangerously — Under the TCPA     4 Mar, 2014

Article By: William I. Rothbard

The legal landscape of the Telephone Consumer Protection Act (TCPA), both before and after the...More>>

Tax Plans’ New Math Is Bad News for Marketers     4 Mar, 2014

Article By: Ian D. Volner, Jeffrey D. Knowles

On February 26, the Chairman of the House Ways and Means Committee announced the release of a Tax...More>>

Vicks’ Vitamin C Products Avert False Advertising Claims Judgment     4 Feb, 2014

Article By: Arthur Yoon, Jeffrey Richter

An advertiser that advertises consumer products on its website must be truthful and have evidence...More>>

Xbox and Machinima: Another Reminder to Disclose All Material Connections     4 Feb, 2014

Article By: Gregory J. Sater

The blogosphere was abuzz last week, chattering about a “native advertising blunder” allegedly...More>>

FTC Gives Itself High Marks for 2013; Begins 2014 With a Bang     14 Jan, 2014

Article By: William I. Rothbard

The Federal Trade Commission (FTC) has looked back on its accomplishments in 2013 and pronounced...More>>

Chipotle Case Gives Hope Against Class Actions     14 Jan, 2014

Article By: Gregory J. Sater

As faithful readers of this column know, the scourge of marketers these days is the...More>>