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| 79 Two Bridges Road Fairfield, NJ 07004 (973) 244-0400 |
What do you believe are the top three reasons for your company's success during the past year?
1. Better Products
2. Better Creatives
3. Better execution from development and engineering to consumer
Briefly describe - in 50 words or less - your company's accomplishments in the DR industry in the past 12 months:
Telebrands has consistently launched winning shows each year in its history of 27 years in the industry.
Campaign 1 Product: Aluma Wallet
Launch Date: January 24, 2011
Units Sold - DTC: 1.2 Million
Units Sold - Retail: 6.2 Million
Units Sold - Online: 800,000
Campaign 2 Product: Chef Basket
Launch Date: November 6, 2010
Units Sold - DTC: 1.2 Mil
Units Sold - Retail: 5.4 MILLION
Units Sold - Online: 650,000
Campaign 3 Product: Pasta Boat
Launch Date: July 12, 2010
Units Sold - DTC: 780,000
Units Sold - Retail: 4.2 Million
Units Sold - Online: 350,000
Other campaigns: One Second Needle, Royal Heirloom Ring, My Zone Headphone, Slice O Matic, Crazi Critter, Comfy Control Harness, Robo Stif, Slim Away, Pet Rider, Supreme 90 Day Orgreenic











