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DRMA Spotlight
DRMA Spotlight: Hitting a Marketing & Production Home Run     1 Aug, 2014

Article By: Thomas Haire

“When Rob Albert and I formed Grand Slam Direct, we didn’t want to be just another production...More>>


23 Aug, 2014

Richter

August 5, 2014 | Article | By Arthur Yoon, Jeffrey Richter

While most advertisers know that the Federal Trade Commission (FTC) can protect children from... more>>


Brody

August 5, 2014 | Article | By Jesse M. Brody

It is imperative that companies examine their data privacy and security policies and practices to... more>>


Sater14

August 5, 2014 | Article | By Gregory J. Sater

By now, readers of my articles know that if you’re going to make what’s known in the legal... more>>


Rothbard

August 5, 2014 | Article | By William I. Rothbard

Since the Federal Communications Commission (FCC) told telemarketers last October, in new rules... more>>


Knowles

July 8, 2014 | Article | By Jeffrey D. Knowles, Leonard L. Gordon

Many marketers would like to believe that their only concerns are the number of orders coming in,... more>>



DRMA-Spotlight_Image_GSD

August 1, 2014 | Article | By Thomas Haire

“When Rob Albert and I formed Grand Slam Direct, we didn’t want to be just another production... more>>


DRMA-Spotlight_Image_vantive

July 1, 2014 | Article | By Thomas Haire

Vantiv, based in Symmes Township, Ohio — with offices in Dallas, Houston, Louisville, Tinley... more>>


648350

April 1, 2014 | Article | By Thomas Haire

Higher Power Marketing is a Phoenix-based per-inquiry (PI) advertising agency and Direct Response... more>>


DRMA Spotlight

April 1, 2014 | Article | By Doug McPherson

“In the beginning it was just me in my apartment on my couch with a laptop and $400 cash,” says... more>>


DRMA-Spotlight_Image_Mojo

January 1, 2014 | Article | By Thomas Haire

At first it was humbling. Direct response is unlike any industry I had seen before,” says Gregory... more>>


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MOY

February 23, 2012 | News

Coming up on its fourth year, the DRMA Marketer of the Year Award is the most coveted award in the... more>>