CoreMedia Systems expands its senior leadership team by promoting four long-time employees: Garrett Alston is now vice president/director of client services; Gregory Brooks becomes director of development; Joe Diaco advances to vice president of client performance; and Gabrielle Schueler rises to vice president/director of product management.
Concepts TV Production hires Jon Calderaro as a senior producer for the East Coast branch. Calderaro was director of West Coast operations for Concepts West from 2000 to 2008. Additionally, broadcast public relations veteran Sky Hanstein is leading the expansion of Concepts TV Productions’ Concepts Video: Corporate Communications division. He recently completed a successful live satellite media tour promoting National School Choice Week in San Francisco. ConceptsVideo will now offer satellite media tours and video news release services, under Hanstein’s purview.
Bespoke Marketing, a Toronto-based marketing firm that focuses on live shopping sales, hires Rose Mann and Ines Popovic, both formerly of Thane Direct.
Ameridial, Northeast Ohio’s customer service solution center, announces two promotions: Matt McGeorge is named executive vice president, and Craig Vretas is named vice president of healthcare services.
Autobytel Inc., a provider of online automotive services, announces the two overall winners of the 2016 Autobytel Car and Truck of the Year Awards: Chevrolet and Honda for the redesigned 2016 Chevrolet Volt and 2016 Honda Pilot.
Assembly, MDC’s full-service media agency, launches a series of sports sponsorships for Hotels.com, an online booking website, with exclusive integrations on weekly ESPN sports segments and sports programming on TNT.
Presidential candidate Bernie Sanders joins five Democratic senators to criticize broadband providers’ “troubling and questionable” billing practices. The lawmakers named Comcast as an example and its cable modem rental fees, which now come to $120 a year. Consumers say Comcast charges them rental fees even after they purchased their own modems. “A lack of competition in the market has left many Americans without robust options when purchasing cable and broadband,” states the senators’ letter.
Maryland lawmakers introduce a bill modeled on a similar law in California that outlaws non-disparagement clauses – contractual terms that restrict consumers’ right to comment on the business. The measure comes as Congress is considering whether to prohibit those kinds of clauses nationwide.
Officials from Europe and the U.S. agree to a framework for a new pact called the EU-US Privacy Shield, which will allow tech companies to transfer data about Europeans to America. The pact will require U.S. companies to “commit to robust obligations on how personal data is processed and individual rights are guaranteed,” says the European Commission. The Department of Commerce will now monitor those commitments, which are enforceable by the Federal Trade Commission.
IBM acquires it third agency in less than three weeks. Its latest acquisition is ecx.io, a European shop based in Dusseldorf. Last week, it announced plans to buy Berlin-based Aperto. That followed a pending deal to buy U.S.-based Resource/Ammirati.
Viacom names CEO Philippe Dauman executive chairman of the company, succeeding Sumner Redstone, who becomes chairman emeritus.
A survey from mobile location firm Retale says 60 percent of clicks on mobile banner ads are mistakes. Users most often encounter banner ads when checking the news (65 percent), using social media (50 percent), playing games (47 percent), watching videos (45 percent), and listening to music (45 percent). After their erroneous click, respondents said they felt annoyed (68 percent), frustrated (45 percent), or angry (22 percent).