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Direct Response Marketing

Jackie's Journal Sept. 15, 2011

12 Sep, 2011 By: Jackie Jones


Media Design Group announces the addition of Christina Mak to their team of account coordinators.

Motivational Fulfillment & Logistics Services announces the opening of its fourth facility in Chino, Calif., as well as a change in ownership as Andrea Stuhley and Tony Altman join co-founder Hal Altman as owners of the company, following the retirement of co-founder Geoffrey Landon.

Northern Response Intl. Ltd. announces their appointment as Canadian retail campaign managers for the “Ahh Bra” product.

Jeffrey Glickman announces the completion of his new book, “Creating the Future of Direct Response,” which can be downloaded for free by visiting www.drtvsecrets.tv.

Akoo, which is opening new national sales offices in New York City and Los Angeles, announces the appointment of Annie Gordon to vice president of sales in the New York office and Wayne Aaronson and Linda Villani as vice presidents of sales in the L.A. office. In the Midwest, Akoo appoints Karen Koonce and Laurie Hartnett as sales directors.

DMW Direct garners two awards from the Professional Insurance Marketing Association for its work on behalf of clients Samaritan Health Plans and Network Health.

Agency Access acquires ADBASE and its division providing online portfolios, FoundFolios.

Datapak Services is now offering a series of free seminars on building DRTV programs, managing an E-commerce and DRTV campaign and making better use of customer data. E-mail seminars@datapakservices.com for more information.

INK, a Southern California-based integrated marketing agency, partners with The Orange County Register to create a new E-marketing strategy for their Deal of the Day program.

ITS Logistics partners with Shopatron provide its E-commerce platform to support their B2B and B2C distribution and fulfillment services.

Emailvision announces the addition of AndreĢ Boisvert and Michael T. Everett to its board of directors.

Cision announces a partnership with PitchEngine to integrate PitchEngine’s social publishing platform into Cision’s marketing and PR software solution.


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