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Direct Response Marketing

DRMA Announces 10 Nominees for Marketer of the Year Award

13 Aug, 2014 By: Thomas Haire


SANTA ANA, Calif. – The Direct Response Marketing Alliance (DRMA) and Response Magazine are proud to announce the 10 nominees for the Sixth Annual DRMA Marketer of the Year Award.

The 2013 winner – Euro-Pro LLC – returns to the competition, joining nine other companies that have enjoyed tremendous success during the past 12 months: Direct Holdings Global/Time Life, Hampton Direct, Ideavillage Products, Murad Inc., Positec, TELEBrands Corp., Top Dog Direct Inc., Tristar Products and Zumba Fitness.

“We consider this group a ‘perfect 10’ – a who’s-who of the very best marketers in the direct, digital and data-driven world,” says John Yarrington, publisher of Response and co-founder of the DRMA. “After allowing our Response Advisory Board to enter the initial nominees as part of the Sixth Annual DRMA Marketer of the Year competition, we would like to thank the 10 companies that have stepped up to the plate in 2014 by accepting their nominations. Not only that, but it’s a real thrill to have all three finalists back from 2013 – Euro-Pro, Hampton Direct and Tristar Products.”

The prestigious award recognizes the outstanding performance, accomplishments and innovation of a marketing company in the direct, digital and data-driven marketing industry. Previous winners include Euro-Pro LLC (2013), SENSA Products LLC (2012), Hearthware Inc. (2011), Your Baby Can LLC (2010) and Allstar Marketing Group (2009).

Once again, the winner will be determined by an E-mail vote of more than 5,000 eligible voters from across the industry. Third-party independent online election company Balloteer will contact DRMA members along with other industry leaders to take part in the balloting, which begins August 18. The finalists and winner will be announced during a special event on Wednesday, Sept. 17, at the brand new Drai’s Rooftop Nightclub, located atop the Cromwell Las Vegas hotel at the historic corner of Flamingo Road and Las Vegas Boulevard.

The 11th-story capstone of the stylish Cromwell, Drai’s provides an unrivaled view encompassing the neon-drenched strip and beyond. At every corner, meticulous attention to detail, massive LED lighting systems and modern technology fuse to create a multi-sensory experience unlike any other on the Strip. Created by nightlife impresario and Night Club Hall of Fame inductee Victor Drai, the 65,000-square-foot venue takes entertainment and service to new heights.

The event – sponsored by Convertro, Dial 800, Grand Slam Direct, Media Design Group, REVShare, Thill Logistics, Vantiv and West Direct – will begin at 9 p.m. on Wednesday, Sept. 17, and will include cocktails, networking and the awards ceremony. All DRMA members and guests must RSVP by Sept. 10. Click here to RSVP.


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