Response Magazine Site Response Expo Site Direct Response Market Alliance Site Job Board


   Log in

Direct Response Marketing

Commerce Dept.: Web Shoppers Spent $58 Billion in 1Q 2013

22 May, 2013 By: Doug McPherson

WASHINGTON – U.S. E-commerce sales totaled $58 billion in the first quarter of 2013, a 15.3-percent jump from the $50.3 billion they spent in first-quarter 2012, the U.S. Commerce Department says.

E-commerce accounted for 5.5 percent of total retail spending in the quarter, up from 4.9 percent a year ago.  The Commerce Department includes purchases made from both PCs and mobile devices, such as smartphones and tablets, in its estimates.

On a seasonally adjusted basis, the Commerce Department says E-commerce accounted for $61.2 billion of the $1.12 trillion of total retail spending during the first quarter. First-quarter 2013 E-commerce sales increased 15.2 percent year-over-year on a seasonally adjusted basis while total retail sales increased 3.7 percent.

On a quarter-over-quarter basis, E-commerce sales declined 18.9 percent on a non-adjusted basis from Q4 2012. That decline is in line with previous years’ decreases as sales slow after the holiday season.

Web measurement firm comScore Inc. reported earlier this month that shoppers spent $50.2 billion via PCs and another $5.9 billion via tablets and smartphones in the first quarter, for a total of $56.1 billion. The report marks the first time comScore reported mobile commerce sales. The $50.2 billion consumers bought online from their computers in first-quarter 2013 is a 13-percent increase from the same quarter a year ago, comScore says.

comScore makes estimates of E-commerce sales based on monitoring the online behavior of 2 million consumers who agree to be tracked, about half of them in the United States. The Commerce Department makes its estimate based on a quarterly survey of U.S. retailers.

Add Comment

©2017 Questex, LLC. All rights reserved. Reproduction in whole or in part is prohibited. Please send any technical comments or questions to our webmaster. Contact Us | Terms of Use | Privacy Policy | Security Seals