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Media Billings

Response Magazine Exclusive Media Billings Research

Long-Form DRTV Billings Close 2016 With Another Decrease    1 Apr, 2017

Fourth-quarter 2016 long-form DRTV media billings slipped by nearly $17.8 million compared to the...More>>

DR Radio Billings Pick Up Speed in 3Q 2016   1 Mar, 2017

The DR radio media billings market’s fourth consecutive quarterly increase was its most...More>>

A Ray of Light for Short-Form DR Billings   1 Feb, 2017

For the first time since third-quarter 2014, Kantar Media’s short-form DRTV media billings show...More>>

Pricing Decrease Keys 3Q Long-Form DRTV Billings Decline   1 Jan, 2017

For the second consecutive quarter, long-form DRTV media billings decreased — this time by $22.7...More>>

DR Radio Billings Drive Forward in 2Q 2016   1 Dec, 2016

Showing a year-over-year rise for the third consecutive quarter (and for the seventh time in the...More>>

Short-Form DRTV Media Billings Continue to Fade   1 Nov, 2016

Though not sinking quite as quickly as the previous four quarters — a reset in results caused...More>>

Long-Form DRTV Billings Send Mixed Messages in 2Q 2016   1 Oct, 2016

For the first time since last year’s second quarter, long-form DRTV media billings lost ground,...More>>

DR Radio Rocks Out in 1Q 2016   1 Sep, 2016

First-quarter 2016 DR radio media billings expanded by more than $3.7 million compared to results...More>>

No New Tale to Tell for Short-Form DRTV   1 Aug, 2016

Continuing a downward trend that’s been heavily facilitated by Kantar Media’s early 2015...More>>

Long-Form DRTV Billings Continue Rising in 1Q 2016   1 Jul, 2016

Long-form DRTV media billings maintained the momentum built during the second half of 2015, rising...More>>

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