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DRMA Spotlight: Not Toying With Your Business   1 Aug, 2016

“When we take on a new client, we have a holistic approach to designing a solution that will fit...More>>

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The Dollars and Cents of Performance-Based Marketing   1 Aug, 2016

From purveyors of merchant loans to companies that specialize in structured settlements to...More>>

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Cover Story: A Beautiful Expansion   1 Aug, 2016

“We are a new player in the U.S., and we are learning what’s effective with our customers,”...More>>

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Ready for the Next Big Thing   1 Jul, 2016

Slipping vinyl out of its cardboard sleeve recalls a trip to the record store, spending hours...More>>

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Web Exclusive: Healthy Changes   1 Jun, 2016

The great advertising executive Bruce Barton once said, “When you’re through changing, you’re...More>>

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Response Advisors Forum: What’s the Attribution Solution?   1 Jun, 2016

Consumers are driving marketing more than ever, responding to marketers’ messages wherever,...More>>

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‘What Happens in Vegas ...’   1 Jun, 2016

“Performance-based marketing allows us to be able to react in real time to consumers’ needs,”...More>>

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DRMA Spotlight: A More Expansive Offering   1 May, 2016

We last turned the DRMA Spotlight on the Woodland Hills, Calif.-based InterMedia Group of...More>>

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That’s the Beauty of It!    1 Apr, 2016

In an ongoing mission to look younger, feel better, improve their appearances, and even grow their...More>>

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DRMA Spotlight: Perfecting the Process   1 Mar, 2016

It’s been one year since we turned the DRMA Spotlight on Los Angeles-based Swipe Payment...More>>




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