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Editorial
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DRMA Spotlight: Thriving With Change   1 Apr, 2017

Since early 2016, when Cannella Response Television acquired Media Properties Holdings (MPH) —...More>>

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Beauty and Personal Care Market: Basking in the Glow    1 Apr, 2017

Asim Akhtar, Ph.D., has taken on one of the biggest challenges that any skincare product company...More>>

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DRMA Spotlight: Helping Clients and Employees Reach Their Dreams   1 Mar, 2017

In March 2006, Craig Handley and Tony Ricciardi teamed to create Listen Up Español, a call center...More>>

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Response Advisors Forum: Keeping Consumers Safe, Secure, and Satisfied   1 Mar, 2017

As consumers continue to expand their technological literacy thanks to what seems like constant...More>>

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Marketing House & Home   1 Mar, 2017

Doug Foreman knows that the housewares sector is a competitive space where products don’t always...More>>

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Cover Story: Not Your Average Home Expansion   1 Feb, 2017

“Nobody wakes up, out of the blue, and decides to call us for home improvement,” says Marshal...More>>

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Rehab Centers and Referral Networks Go Direct   1 Jan, 2017

“I was on heroin,” the man says to the camera. “I used crack cocaine,” says another...More>>

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Sports & Fitness Market: The Pulse of Fitness   1 Jan, 2017

View this article as a trip to the gym — a visit to the various areas of the fitness market....More>>

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Cover Story: Rock On!   1 Jan, 2017

“There are two things I look for in a campaign,” says Niharika Shah, vice president, head of...More>>

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Web Exclusive: DR Radio Rocks the Reach   1 Dec, 2016

The goal was pretty simple. HealthMarkets, a national health insurer, wanted the lowest...More>>




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