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It Was an Interesting Month for Telemarketers   3 Nov, 2015

The proverb “May you live in interesting times” was especially apropos for telemarketers during...More>>

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What the FTC’s Win in Wyndham May Mean for Marketers   3 Nov, 2015

On the heels of the Wyndham decision recently issued by the United States Court of Appeals for the...More>>

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FTC Suffers Another Setback in RCT Crusade   3 Nov, 2015

The Federal Trade Commission’s (FTC) crusade to mandate randomized controlled trials (RCT) for...More>>

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FTC Says You Can’t ‘Gag’ Truthful Negative Consumer Reviews   13 Oct, 2015

In September, the Federal Trade Commission (FTC) filed suit against a marketer doing business as...More>>

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The Risks and Rules of Auto-Renewal   13 Oct, 2015

Many direct marketers adopt automatic renewal policies in connection with sales or lease programs...More>>

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Foot Locker E-Mail Anti-SPAM Case Dismissed   8 Sep, 2015

California may have the nation’s most aggressive anti-SPAM law. California Business & Professions...More>>

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‘Mole Detective’ Exposes Continuing FTC Rift Over Ad Regulation   8 Sep, 2015

Once again, Republican Federal Trade Commissioner Maureen Ohlhausen has taken her colleagues in the...More>>

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Keep It Clean: Ashley Madison’s Lessons for Marketers   8 Sep, 2015

The seemingly irreparable reputational damage and ruinously expensive litigation that follow data...More>>

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FCC’s Declatory Ruling Addresses 21 TCPA Clarification Requests   11 Aug, 2015

The Telephone Consumer Protection Act (TCPA) generally prohibits placing calls or sending text...More>>

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Don’t Price Yourself Out of Business   11 Aug, 2015

Everyone loves a bargain. Consumers love saving money, and marketers love how discounts drive...More>>

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