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The Direct Response Marketing Alliance is the Professional Alliance For DR Marketers


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DR Radio Billings: 2015   15 Aug, 2016

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7-Eleven May Be Liable for Mislabeling Food Packages   9 Aug, 2016

Scott Bishop (plaintiff), a consumer of 7-Eleven brand potato chips, initiated a class action...More>>

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This Summer, Don’t Reach for the Rings   9 Aug, 2016

For a marketer, the Olympics are an almost irresistible opportunity to build brand awareness and...More>>

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Warner Bros. Settles FTC Charges It Failed to Adequately Disclose Payments to Online Influencers    9 Aug, 2016

More brands are paying online “influencers” to engage with, positively review, and market their...More>>

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2016 DRMA MOY Nominee - Vistaprint   4 Aug, 2016

2016 DRMA MOY Nominee - VistaprintMore>>

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2016 DRMA MOY Nominee - Nutrisystem   4 Aug, 2016

2016 DRMA MOY Nominee - NutrisystemMore>>

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2016 DRMA MOY Nominee - Las Vegas Convention & Visitors Authority   4 Aug, 2016

2016 DRMA MOY Nominee - Las Vegas Convention & Visitors AuthorityMore>>

General Info
2016 DRMA MOY Nominee - AIG   4 Aug, 2016

2016 DRMA MOY Nominee - AIGMore>>

General Info
2016 DRMA MOY Nominee - Adore Me   4 Aug, 2016

2016 DRMA MOY Nominee - Adore MeMore>>

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Case Study: DRMetrix and SciMark - The True Top 50   3 Aug, 2016

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