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Response Magazine is the leading publication in direct response marketing.

News Corner February 3, 2016   3 Feb, 2016

News bites from Northern Lights Direct, Modus Direct, and more.More>>

Cannella Acquisition of MPH Dubbed ‘Great Milestone’   3 Feb, 2016

BURLINGTON, Wis. – Cannella Response Television founder Frank Cannella called his company’s...More>>

AT&T to Unveil New Video Service Before Spring   3 Feb, 2016

DALLAS – AT&T plans to unveil a new video service before spring.More>>

Strong TV Scatter Market Continues in Early 2016   3 Feb, 2016

NEW YORK – The strong TV scatter market from fourth-quarter 2015 is continuing into 2016. causing...More>>

After Rentrak Merger, comScore Shares Plans, Gives Nielsen ‘Formidable’ Competition   3 Feb, 2016

RESTON, Va. – Rentrak is now a wholly owned subsidiary of comScore as shareholders in both...More>>

Wheeler: Set-Top Proposal About Open vs. Closed Standards   3 Feb, 2016

WASHINGTON – Federal Communications Commission (FCC) Chairman Tom Wheeler is taking aim at...More>>

News Corner January 27, 2016   27 Jan, 2016

News bites from ListenTrust, Motivational Fulfillment and more.More>>

Verizon Reports 'Skinny Bundles' Equal a Third of Sales    27 Jan, 2016

NEW YORK – Telecom giant Verizon reports demand for its custom TV service, which offers “skinny...More>>

Nielsen: Live TV Still Dominant   27 Jan, 2016

NEW YORK – Live TV remains on top among the ways to watch video, says Nielsen’s fourth-quarter...More>>

It’s Google vs. Twitter in Super Bowl of Advertisers    27 Jan, 2016

MOUNTAIN VIEW, Calif. – When the Denver Broncos and Carolina Panthers are in a media time out...More>>

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