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Companies Making Direct Response Marketing Headlines

Nielsen Sigma   16 Jan, 2017


Legal Review: You Are What You Edit: No Section 203 Immunity for Affiliate Network   1 Dec, 2016

The U.S. Second Circuit Court of Appeals has denied immunity under Section 203 of the...More>>

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A Tale of Two Statutes: ROSCA as Written, and ROSCA as Enforced   8 Nov, 2016

Enacted in 2010, the Restore Online Shoppers’ Confidence Act (ROSCA) requires online retailers to...More>>

Committee Corner: The DRMA Helped Put Me on the Map   1 Nov, 2016

When I joined Swipe Payment Solutions nine years ago, I brought 23 years of banking industry...More>>

Field Reports — November 2016   1 Nov, 2016

Industry news, notes, and more — November 2016More>>

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Getting the Call   1 Sep, 2016

Expanded customer service capability is just one way teleservices providers are battling with the...More>>

Data Drivers: Who Qualifies for Low Credit Card Processing Rates?   1 Aug, 2016

All merchants look for the best possible credit card processing rates. And, sometimes, it can seem...More>>

Support Services: Returns Are Piling Up, but There’s Gold in Them Hills!   1 Aug, 2016

According to a 2015 report by retail analyst firm IHL Group, retailers worldwide lose a staggering...More>>

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Cover Story: All Systems Go!   1 Jul, 2016

“Everyone is a performance-based marketer, even if they don’t know it,” says Keira Krausz,...More>>

Legal Review: FTC Continues to Target Social Influencer/Native Advertising Campaigns   1 Jun, 2016

Last month, the Federal Trade Commission (FTC) announced an action against Lord & Taylor, stemming...More>>

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