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Companies Making Direct Response Marketing Headlines

Support Services: Get Ready to Set Scale   1 Apr, 2017

A few years back, you took that leap of faith. You consulted the experts, you developed that...More>>

Guest Opinion: Let’s Carefully Consider What We Put in Homes   1 Mar, 2017

If someone asked you where you feel safest, what would you say? In your car? On an airplane? In...More>>

Seven for ’17: DR Hall of Fame Inductees Announced   1 Mar, 2017

SANTA ANA, Calif. – Response Magazine and its Advisory Board are proud to announce the inductees...More>>

Nielsen Sigma   16 Jan, 2017


Legal Review: You Are What You Edit: No Section 203 Immunity for Affiliate Network   1 Dec, 2016

The U.S. Second Circuit Court of Appeals has denied immunity under Section 203 of the...More>>

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A Tale of Two Statutes: ROSCA as Written, and ROSCA as Enforced   8 Nov, 2016

Enacted in 2010, the Restore Online Shoppers’ Confidence Act (ROSCA) requires online retailers to...More>>

Committee Corner: The DRMA Helped Put Me on the Map   1 Nov, 2016

When I joined Swipe Payment Solutions nine years ago, I brought 23 years of banking industry...More>>

Field Reports — November 2016   1 Nov, 2016

Industry news, notes, and more — November 2016More>>

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Getting the Call   1 Sep, 2016

Expanded customer service capability is just one way teleservices providers are battling with the...More>>

Data Drivers: Who Qualifies for Low Credit Card Processing Rates?   1 Aug, 2016

All merchants look for the best possible credit card processing rates. And, sometimes, it can seem...More>>

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