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Rolling With the Changes   1 Oct, 2016

The Rio Olympics have come and gone, football season is here with a new L.A. team, and the next...More>>

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2016 Cable Network Directory   1 May, 2016

Contact and demographic information for more than 135 national outlets.More>>

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Seeking Every Advantage   1 May, 2016

Election year is here and competition is heating up among everyone out there with a message to be...More>>

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Making It Count   1 Oct, 2015

With every round of Response’s Media Buying & Planning guide, a semi-annual perspective on DRTV...More>>

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Cable Network Directory 2015   1 May, 2015

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Connecting With All Screens   1 May, 2015

Well into the second quarter of 2015, the discussion around direct response media billings has yet...More>>

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A Brighter Outlook   1 Oct, 2014

Through several years and many rounds of Response’s semi-annual Media Buying & Planning Guide,...More>>

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Media Buying & Planning Guide: Cable Network Directory   1 May, 2014

Cable Network Directory 2014More>>

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Channel Challenges   1 May, 2014

Leading experts in the direct response industry gathered last month at the annual Response Expo in...More>>

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Art & Science   1 Oct, 2013

Heading into 2013, signs of a rebounding economy and the bullish media landscape pointed to...More>>




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