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Web Exclusives
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Response Magazine’s 19th Annual State of the Industry Report   
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Response Advisors Forum: An Old Foe Becomes a Best Friend   
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Web Exclusive: Getting in — And Staying in   
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Response Advisors Forum: Let’s Get Digital   
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Response Magazine’s 18th Annual State of the Industry Report — The Unabridged Answers   

Cover Story
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Personable, Proactive, Powerful   

“We are clearer now about our responsibility to meet the future than ever before,” says Greg Renker, founding partner and co-chairman of Guthy-Renker LLC, based in Santa Monica, Calif., and with offices in Palm Desert, Calif., near the homes of Renker and co-founder Bill Guthy. “The fundamentals of selling and influencing consumers — the whole process changes so quickly, but we remain...More>>


Breaking News
Pro Net Neutrality Groups Form Alliance; Lawsuits Likely    
Mobile Payments Set to Soar to More than $2K Annually per Consumer by 2018    
Programmatic, Video, Mobile to Boost Ad Growth to $37B by 2019    
Study: Marketers Still Embrace Elementary Approaches to Measurement    
AT&T Refunds $80M to Consumers for Cramming; Other Carriers May be Next    



DRMA Spotlight
DRMA Spotlight: O2 Media Seeks a New Level of Excellence    

O2 Media is a fully integrated media and television production company, based in Pompano Beach, Fla., and a Direct Response Marketing Alliance (DRMA) member.More>>


News Corner
News Corner October 15, 2014    
News Corner October 8, 2014    
News Corner October 1, 2014    
News Corner September 24, 2014    
News Corner September 17, 2014    
News Corner September 10, 2014    





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